How we do, what we do.
We’re a creative tribe and love getting obsessed with a new project. As a full service design + digital studio, we handle the whole process for you – right from concepts to finished product. Each and every project at Bombay Collective is unique in itself and requires a bespoke solution. Our processes and ways are constantly evolving to accommodate the needs of our clients. Here is our eight step process we use for most of our projects. Hover over each step to know more about what goes on behind the scenes.
Step 1: Let's make it official
30 minute consultation call or a quick meeting over coffee to discuss your project requirements, objectives and goals and make sure we’re a good team. We follow this by locking in a scope and sharing with you a proposal and quotations.
Yay, it’s official! On agreement of the proposal, we close on a signed agreement stating the deliverables, timelines and payment schedules.
A 40% advance payment follows right after the contracts are signed and shared. In case of a retainer we share with you a custom payment schedule depending on deliverables.
Step 2: Brand Discovery & Research
Before we kick off, we share with our clients a brand discovery questionnaire to fill. We want to know everything about you: where you started, where you want to go from here, who are your customers and why do they/should they care about you, competition, challenges, strengths and more for a deeper understanding of your business, objective and goals.
With all the information gathered from the Client Brief, we conduct our own in-depth research. A coherent understanding of your brand, analysis of the market trends, competitive landscape and the target audience helps us form a strategic roadmap that will ultimately lead to the right strategies and plan for your company.
We share with you all the analysis gathered from the Brand Discovery and our research for your approvals.
Step 3: Building the Story - Concepts
We like to work hand in hand with our clients to collectively define and map out the strategies that act as a bridge between the brand and their audiences. The Brand Strategy document is a bird’s eye view of all solutions, best mediums of communication with your target audience and defined metrics for success. We ensure each action is the right fit and every solution is planned down to the final launch to achieve end goals.
Once we have established the brand’s story, we focus on the look and feel. To define visuals we create a mood board that’s inspired by the company’s core identity and acts as a foundation for the direction we take. Psst. The visual mood board part of things includes lots of Pinterest-ing. Yay!
After we have created the references, strategies and mood boards, we share these with the client. Together, we walk through the various options and explain our thought process behind strategies and solutions.
Step 4: Design / Digital / Development
Kick back and relax! This is where we start putting all our strategies and ideas to work. It involves creating a delicate balance between form and function – visualisation and execution of engaging designs that are always audience first. We explore design options that we’ve set in the earlier rounds. We build strong concepts, build prototypes and work through 3 rounds of feedback to perfect the solution, then get your green light towards next steps.
Kick back and relax! This is where we start putting all our strategies and ideas to work. It involves creating a delicate balance between form and function – visualisation and execution of engaging designs and development of interactive solutions that are always audience first. We build prototypes and work through 3 rounds of feedback to perfect the solution, then get your green light towards next steps.
Kick back and relax! This is where we start putting all our strategies and ideas to work. It involves creating a delicate balance between form and function – visualisation and execution of engaging designs and development of interactive solutions that are always audience first. We work through 3 rounds of feedback to perfect the solution, then get your green light towards next steps.
Step 5: Feedback
Time to get excited about seeing initial designs, copy or a first look at your website. We’ll share with you all that we’ve worked on so far via means of PDF or a staging link.
This is where we look to you to provide some super helpful and effective feedback on designs, copy and development that we present to you. We provide upto 3 rounds of feedback where we can work together towards perfecting the solutions.
Based on your feedback, we work towards finalising the work that we’ve presented so far. This is another crucial point where we start to reach closer towards our end goals.
Step 6: Pre-Launch
We need your final go ahead post rounds of feedback and finalisation of the work so far.
Dolla Dolla Bills Y’all. We share with you an invoice for 40% payment post approvals on work shared.
We do a round of final checks before we’re ready to launch to make sure everything is in order and ready for deployment.
Step 7: Launch
Time to push the creative into live mode. Using a variety of medias, we engage with the audience and reach out to them where they live. We find ways to increase brand awareness, communicate, build communities, launch your website and drive sales. And when all elements have been perfected, we deploy, produce, and hit the ground running.
Voila! Happy clients call for celebration. A glass of bubbly or a big high five! We take pride in our client’s success, it’s what motivates us to go further. Now go conquer the world!
Once we launched your website or shared with you the final designs or copy to be used we share with you an invoice with the balance 20% payment.
Step 8: Post-Launch
Through as well as after the completion of a project, we take time to understand the results, bug test and constantly monitor the execution of the project.
Through as well as after the completion of a project, we take time to understand the results. We like to know what worked and what didn’t to make our strategies with you more effective and streamlined in the future.
We’ll train you how to use any tech solutions we may have created for you. Incase of other projects, the final step is where we transfer all the final files to you. When the project ends, our relationship sure doesn’t. We’re always around for support, drinks, or to discuss your next big idea.